Much of HighFive’s success is due to their unrivaled culture of family, fun, and personal relationships. Unfortunately, that wasn’t coming across in their marketing. So we revamped every aspect of their brand to reflect who they truly are.

Meeting potential new partners face-to-face at trade shows is a critical component of HighFive’s success. But first, you have to get people’s attention. So we created a campaign built around a giant monster. A monster made up of all the time-consuming business tasks that HighFive takes off doctor’s plates so they can care for their patients and their family.

We wanted attention. We got it. The HighFive booth was a flurry of activity all weekend long, with interested doctors stopping in their tracks to check out our monster and meet our team. With our first trade show a resounding success, our monster is ready to hit the road and travel the trade show circuit across the country.

Rebranding HighFive was just the beginning. With every new partnering practice, we are faced with another unique challenge. From logos, to websites, to referral pads and business cards, we continue to craft beautiful and informative brands that reflect the distinctive personality of each particular doctor and practice.