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The world of higher education is a world unto itself. Providing more than a simple degree, but a pathway to lifetime success. A network of friends and colleagues. And experiences that will shape a person’s future. The marketing demands of such a large and complex organization are immense. Juggling faculty, staff, students, parents, alumni, donors and the general public isn’t easy. It takes a marketing agency with a ton of experience in the higher education field. And while other agencies may be working on their Bachelor’s, we have a Ph.D.
Branding for higher education is so much more than the logo on bumper stickers and hoodies. It's the entire history and forward-looking mission of your institution. Distilled into shape, color, and language. A flexible system that speaks just as well to the archeology department as it does to fans on game day. Our designers bring decades of experience in the higher education field, instilling the values of storied institutions into every sign, letterhead, pamphlet, and installation.
There are approximately 3,982 degree-granting institutions in the US. And they're all competing for the same limited pool of bright minds and generous donors. While innovations, discoveries, and academic achievement set a university apart, the headlines are only focused on the nationally-ranked football teams. We combine insightful strategy with data-enhanced creativity to produce world-class advertising campaigns. Shining the spotlight on what matters to attract the minds that will make a difference.
Recruitment videos. Testimonials. Pre-season sizzle reels. Capturing all the activity and excitement taking place on campus takes a team effort. A team with full video production capabilities from concept to post production. Whether it's drone footage, b-roll, or scripted commercial production, we do it all.
